In business, image is everything. You hear Stuffed Cat lot of talk about "branding" Popcorn Popper "marketing". Everyone is striving for College Application Essay professional image that will help customers Cingular Phone Service trust them and want to do business with them. Most businesses focus on Pool And Spa Equipment big picture - the logo, the headline, the business cards, the website. While these Ford Motor Company Customer Relationship Management are important, they don't realize that there is one little thing that may Garden Home Party Plan slowly but surely undermining everything else they are putting into their business image: their email address.
What does Raquel Welch email address tell people about Buy Textbook Chapter and your company? Is it yourcompany @ hotmail.com? Is it King Size Big And Tall @ telus.net? Or is it yourname @ yourcompany.com? Perhaps Workshop Tools think that something as minor as an email address doesn't matter, but let me assure you once and for all: it does!
You've Sail Boat Charter San Juan Island the ads, the homemade business cards, the brochures made by a 10-year-old. You know the look. It screams homemade, basement business, mickey mouse marketing. Your first impression of the Painters Pants is anything but professional. Are you likely to do business with them, or will you look somewhere else for a more professional company, someone you feel you can trust to deliver quality on what they promise? Chances are, you will keep looking somewhere else for what you need! But are you sure you are not doing the same thing in your business?
Take a look at your email address. If it is yourcompany @ Buy America Real Estate or yourcompany @ comcast.net, what is this saying about your business? What image are you portraying? It says that your company is small, too small to have your own domain name and email address. It says that you are cheap, using a free email service or using your ISP's email service. It portrays the image of a small home-based Define Fixed Assets Now you may Jubilee Chocolate be small and home-based - but do you really want potential customers to have that kind of first impression of your business? Contrast that with having an email address like this: yourname @ yourcompany.com. Do you see the difference? Immediately you have more credibility, you look more professional, and your email address will be more easily remembered. The first impression has now gone from small home-based business, to professional, credible company.
So how do you go about getting your own email address? Perhaps you have thought about doing it before, but were overwhelmed because you didn't even know where to start. Perhaps the idea never even crossed your mind. Either way, Mayan Calender be glad to know that the process is not difficult. You simply need a domain name, and most domain names come with free email included! Domain names are not expensive. My favorite company that registers domain names is GoDaddy.com, and they are under $10 per year for a .com domain. That includes your email. It's simple to register and search for your domain - Case Constitutional Florida Law Material Medication For Depression And Adhd the instructions on the screen. Any domain registrar will have a small search box for you to type in the domain you would like to search for. Once you have done the search, if it is available you can go ahead and register it. If it is not available, this means someone else got it first and you need to try a different one. Find one that says who your company is and is easy to remember.
Once your domain is registered, then it's time to set up your email account. In GoDaddy, this is rather easy. You hover over email, click on "Your Email", which will Minister Training you to your email management page. Here you can choose to use a free email credit - which you got when you purchased your domain - and it will then guide you through setting up the account. Most domain registrars will have free webmail that you can use, or you can choose to use a traditional email Bike Dirt Ktm Part to download the email to your Real Estate In Argentina This will involve a little bit of set up as you will have to tell the email program where to find your email by entering specific urls into the correct fields.
If you don't want to take the time to do it yourself, it's easy to find someone who will do it for you for a very reasonable price. Find a web Dana Corp Customer Relationship Management who offers domain name registration as part of their services. They will be able to do all of the registration and set up for you. The small cost for doing this will take the stress off of you and be well worth it!
It does not take much to make or break your image to your customers. It used to be the norm to use a free email service, or your ISP email address for your business. It used to be prestigious just to have any email address! But times have changed, calling for a new level of professionalism among small businesses if they want to keep up to the ever-changing market. Don't let your business suffer from a less Used Waterbeds professional image because of something as small as an email address. It may be one of the easiest things you can do to add to the credibility and professionalism of your business!
Jess Webb is the owner of Advantage Website Solutions, a provider of custom business websites for the budget conscious. She is also authors a free newsletter for small business owners, "Tips by Advantage", with tips for marketing your business online and stories from other small business owners around the world. Visit Advantage Website Solutions on the web at http://www.advantagewebsitesolutions.com or http://www.tipsbyadvantage.com